Ryzí launches Walk on The Sand collection for high summer 2024
Ryzí , a Brazilian brand known for its timeless design, designed by creative director Luiza Mallmann , launches a new collection for the high summer season, Walk on The Sand . In addition to new versions of the classics Korin, Leia, Storm Micro, Wanda, Luna Bucket, Sersi, Shuri and Gamora and Yoko, the selection also features a new bag model and two shoes that exude authenticity.
In Ryzí's magical universe, an alien lands on beach soil and comes across the brand's bold and characteristic pieces, which also features singer Natasha Falcão as the new face of the brand, starring in its first campaign with the mission of presenting the collection.
Worthy of mention among the accessories is the new Kaori bag model, which hits the market in a metallic silver tone and serves as a key piece for creating any look. In addition to the new feature, Walk on The Sand also brings two new footwear models: Gamora slide and Leia heels, with a cutout on the front and block heels.
The Leia model receives a new version with mixed tones of nude and blue, reminiscent of the summer atmosphere; The Korin bag plays with pink and combines orange metallics, reminiscent of the dawn and the sun rising from the sea, while the Elektra model mixes two shades of purple, doing justice to the late afternoon sky. The recently launched Mystique bag also joins the collection in a special metallic pink version. The other bags also received versions that follow the beach palette, investing heavily in shades of sand and sea blue.
“The Walk on The Sand collection says a lot about what Ryzí is: in a playful and always up-to-date way, we seek to constantly innovate and offer something never seen before to our customers. Furthermore, I am very happy to count on the power of Natasha Falcão to illustrate this new feature that alludes to my creative universe”, comments Mallmann.